As the cannabis industry grows, people are looking for more and more applications of the cannabis plant. One very interesting and promising development we’re seeing is the application of hemp materials to cannabis products. Hemp has been around for centuries and has been used for many purposes as a textile. This is where things like manila rope and various fibers came from.
It only makes sense that cannabis brands are turning to hemp packaging for their products. There are a myriad of benefits associated with hemp materials, not to mention it’s just really neat, the idea of packaging your cannabis products with cannabis. Let’s have a closer look at what the new hemp packaging trend is all about.
What is Hemp Packaging?
Hemp is mainly derived from Cannabis sativa, and there are also industrial grades of the hemp plant. A long, gangly-looking plant, hemp is hardy and breaks down into fibers and strands that can be used for many purposes. It doesn’t really contain THC, but it is a source of CBD. Now, manufacturers are using hemp for cannabis packaging as a way to further promote the cannabis plant and its wonders.
Hemp has already found many uses in the cannabis industry. For instance, there are a number of hemp rolling papers on the market, and hemp wicks for lighting bowls are also popular. So cannabis consumers are already familiar with hemp. Transforming hemp into cannabis packaging is yet another application that highlights the versatility of hemp and cannabis.
Cannabis companies are using hemp packaging now in a number of ways. For instance, some brands use it as a paper to wrap their products, others wrap vape cartridges in little hemp baggies. We’ve seen hemp paper, plastic, cloth and cardboard all being used in creative ways for packaging. We’re excited about these new applications, as they have a number of benefits for the industry.
What are the Advantages of Hemp Packaging?
One of the main advantages of hemp packaging is that as a natural, biodegradable material, it’s drastically better than using plastic for cannabis products. We recently blogged about cannabis packaging and environmental awareness, and this is one of the most environmentally-sound shifts a cannabis company can make.
Another great point is that hemp packaging can provide a very raw, organic look. As mentioned, it was used heavily in the 1800s and early 1900s, so it can provide a nice vintage throwback aesthetic. This fits in very neatly with cannabis brands that have an old-timey apothecary theme to them. It’s small little touches like these that can really make a cannabis brand stand out.
Do you need help understanding the ins and outs of cannabis packaging? We can help your brand succeed. Get in touch with us today for a custom cannabis branding and packaging strategy for your company.
Are there Any Drawbacks to Hemp Packaging?
Not very many. Probably the biggest challenge right now for cannabis brands looking for hemp packaging is that it’s not all that readily available on the market. This is kind of a good thing though; it means that if you can get your hands on it, you’ll have a unique advantage over other competitors who are still using ordinary materials like plastic or cardboard.
Secondly, hemp packaging materials can be somewhat a bit more expensive to produce. Hemp is a crop like many other plants, and growing and manufacturing it can be labor-intensive. On the other hand, with the passage of the Farm Bill and hemp’s new status as a crop, we should be expecting to see more and more hemp operations in the U.S. This should also translate into cheaper, more affordable hemp materials that can be used for cannabis and CBD packaging.
Broad Applications for Hemp Packaging
On a related note, hemp can also be formed into a type of bioplastic, which again is better than conventional petroleum-based plastics that are currently ruining our waters and surroundings. This is another promising development in the world of hemp and cannabis.
Hopefully, we’ll continue to see more and more applications of hemp, and we hope to see it replace plastic more. Hemp bioplastics can be used for 3-D printing, meaning the possibilities are endless.
Hemp packaging is just one way that cannabis brands can spruce up their products to make them more attractive to consumers. If you need help promoting your cannabis, hemp, or CBD brand, get in touch with us now. Our team of professionals is ready to help you boost your sales and company growth through custom marketing and branding campaigns.